Summer 25 Campaign

Our Summer 25 collection is a study of the passage of time, capturing a moment that comes once, and never again. We shot the campaign in the Oceano dunes, where the landscape rewrites itself each day —— soft white sand limning the twin blue infinities of ocean and sky. 

This space was the perfect backdrop to explore themes in our Summer collection. Shells, fish charms, and pearls bring a sense of teeming, abundant life. Abalone and mother of pearl offer surreal, mirage-like textures, with bold bursts of color from lapis, turquoise and red jasper. Our ready to wear builds upon this idea with tile prints and shimmering sequins embroidered onto sheer silks, ready to catch a summer breeze or reflect the noon day sun.

As the sun set on the dunes and we packed our things to leave, the traces of our footsteps were blown away in the wind as if we were never there at all. The dunes are a place where we step into the eternal present, unchanging as long as we don’t close our eyes. Blink, and you’ll miss it.

By morning a whole world would be born anew.