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Our Story
Designed by Nature, Made by Hand
Our belief in making things by hand is the foundation of our approach and a reflection of our passion for artisan-made goods.
Designed by Nature, Made by Hand
Our belief in making things by hand is the foundation of our approach and a reflection of our passion for artisan-made goods.
HISTORY
Started in 1996, Vietnamese-born designer Chan Luu founded the brand as a passion project after a long career in retail. From her early days making jewelry in her garage, the brand grew to encompass cashmere, fine jewelry and a men's line. Throughout its history, Chan has championed artisan craftsmanship and the support of fair labor practices, and her efforts have been recognized by the United Nations.
Since 2021 her niece and longtime head of design Tessa Tran has served as CEO and Creative Director, bringing her own distinctive vision while preserving the brand's mission.
HISTORY
Started in 1996, Vietnamese-born designer Chan Luu founded the brand as a passion project after a long career in retail. From her early days making jewelry in her garage, the brand grew to encompass cashmere, fine jewelry and a men's line. Throughout its history, Chan has championed artisan craftsmanship and the support of fair labor practices, and her efforts have been recognized by the United Nations.
Since 2021 her niece and longtime head of design Tessa Tran has served as CEO and Creative Director, bringing her own distinctive vision while preserving the brand's mission.
OUR INSPIRATION COMES FROM THE BEAUTY FOUND IN NATURE.
Real gemstones, pearls and diamonds — the treasures found on Earth — are the starting point of every collection.
Our designs elevate Mother Nature's gifts into timeless pieces you can make a part of your life's story.
PRESERVING CRAFTS IS INTEGRAL TO OUR MISSION
We believe when something is made by hand, it forms a deep connection with the wearer that’s impossible to replicate. Our mission is to keep artisan crafts alive — every weave, wire wrap, and casting we make helps preserve this knowledge for future generations.
PRESERVING CRAFTS IS INTEGRAL TO OUR MISSION
We believe when something is made by hand, it forms a deep connection with the wearer that’s impossible to replicate. Our mission is to keep artisan crafts alive — every weave, wire wrap, and casting we make helps preserve this knowledge for future generations.
SUPPORTING ARTISAN COMMUNITIES WORLDWIDE
We‘re proud to have partnered with and built sustainable artisan communities in Vietnam, India, Kenya, Haiti and Inner Mongolia.
Artisans receive fair pay and a safe, healthy work environment.
