From Kenya, With Love


Chan Luu x Ethical Fashion Initiative

When people come first, beautiful things happen.

Chan Luu x Ethical Fashion Initiative is a collection designed in collaboration with artisan collectives in Kenya, supporting sustainable livelihoods for local workers and stronger communities.

Investing in women, uplifting communities.

Women are able to utilize their skills and develop new ones, achieving economic independence through non-traditional work opportunities.

Our Impact

Fair Labor

Workers earn above living wages in a safe environment.

equal rights

Women are guaranteed equal rights, protections and pay.

sustainable work

Artisans achieve economic independence through work, not charity. 

Reduced footprint

Products are created using eco-friendly practices.

"This community is my family. Being able to earn a living as a Maasai woman isn’t easy, but the work helps me to support my three children and create a safe home for them.”

Working towards the greater good.

EFI was founded in 2009 as part of the International Trade Centre, a joint agency of the United Nations and World Trade Organization, with the intention of making beautiful artisan crafts fairly and ethically and creating jobs for artisan micro-producers.

Shop the Collection

Your purchase supports sustainable, ethical artisan communities and contributes to long-lasting change.